Associate Director – Consumer PR

Employment Information
Type
Full Time
Industry
PR
Job status
LIVE, deadline 3rd August
Job status
LIVE, deadline 18th June
Job status
LIVE, deadline 20th July
Job status
LIVE, deadline 20th July
Job status
LIVE, deadline 30th June
Job status
LIVE, deadline 20th July
Job status
LIVE, deadline 15th June
Job Status:
LIVE, deadline 20th July
Job Status:
LIVE, deadline 17th May
Job Status:
LIVE, deadline 25th June
Level
Any
Updated
01 Jul-2025
Salary
£65K – £75K
Location
Job Description

We are looking for a brilliant Associate Director to join a thriving, fast-growing communications agency that specialises in earned media for high-growth, consumer-facing brands. This is a fantastic opportunity for an ambitious senior PR professional to take on a true leadership role, with the scope to shape and grow a core division of the agency alongside the founders.

The agency is known for its unashamed focus on media relations, helping clients break through the noise and build their reputation through standout consumer coverage. Clients include brands across travel, recruitment, consumer tech and beyond – businesses with big ambitions and the appetite to match.

The Role
As Associate Director, you will lead the agency’s consumer division, managing a portfolio worth £750k+ (and growing fast). This is predominantly retained press office work for exciting, high-growth brands that want to get noticed for all the right reasons.
You will set the strategic direction for your clients, ensuring everything from messaging to media sell-ins hits the mark. From major launches to reactive newsjacking, from profile-raising features to creative consumer campaigns, you will help brands earn meaningful attention in national, lifestyle and specialist media.

This is a hands-on leadership role. You will work closely with the management team, including two other division heads, and be a key voice in shaping the future of the agency. You will have the freedom and support to build your division your way, developing the team, expanding the client base and driving growth.

You will also:

  • Be the senior contact for your clients, offering proactive counsel and ensuring brilliant delivery
  • Oversee and inspire a talented team, providing mentorship and career development
  • Lead on profitability, budgets, and resourcing for your division
  • Lead on campaign ideation, manage the team to execute seamlessly
  • Play an active part in new business, from spotting opportunities to pitching and converting

About You
You will have strong PR agency experience, ideally around 9–10 years or more, with a passion for consumer media relations. You will have a proven record of securing brilliant coverage and delivering press office excellence for consumer-facing brands.

You will be:

  • A media hound who loves the buzz of a great hit and understands what makes consumer stories land
  • A strategic thinker who can step back and see the bigger picture while getting stuck into the detail when it counts
  • A supportive leader who wants to build and shape a high-performing team
  • Commercially minded, with an eye on profitability, growth and client satisfaction
  • Passionate about earned media, with experience that might also include influencer, social or digital
  • Comfortable working directly with founders, CEOs and senior stakeholders

This is a rare chance to put your stamp on a division with full backing from the agency’s founders. If you want to lead, grow and build something meaningful, we would love to hear from you.

The Agency
The agency is entrepreneurial, collaborative and growing at pace. Known for its transparency on pay, clear career progression and commitment to inclusion, it is a place where talented people can thrive. The focus is on high-quality, retained work with ambitious clients who value strategic, media-first PR.

We welcome candidates from all backgrounds to apply. The agency is part of the PR Week Pay Gap project and is committed to building a diverse and inclusive workplace.

We will aim to get back to as many applicants as possible. However if you haven’t heard from us in seven days, your application has not been successful this time.

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Darain Faraz

Darain’s aversion to confined spaces took root during a fateful screening of ‘Buried,’ a film that immerses its audience in the gripping horror of a man awakening to find himself entombed alive. This intense fear of tight space has left an indelible mark on him. Beyond his mild-claustrophobic tendencies, Darain is also Co-founder of People Like Us, and former Director of Marketing at jobs behemoth LinkedIn internationally. Before his decade+ at LinkedIn, he resided in Australia where he ran comms for WWF’s Earth Hour, and MySpace (remember them?). He’s a regular on Marketing Week + PR Week top 100, has won a raft of industry recognition including the coveted Cannes Lions. But he’s more than his titles and his accolades, he’s a die-hard Kylie Minogue fan too. He has three lively kids and lives in Fiji (yup, you read that right). He also likes to take his shirt off at regular intervals (check out his ‘gram… or better still – don’t).

Mike Levaggi

What could be scarier than being stuck in a toilet cubicle with a wasp nest? Not much for our founder Mike (maybe having his face on a website) but definitely not making our industry fairer. He’s a northerner with Irish and Italian roots. In his 15 years in PR, he’s been a Senior Director of Assembly, head of consumer comms at Snap and a tech & gaming lead at Hope&Glory PR, winning over 50 industry awards. He’s also a former recruiter, the founder of the One Percent diversity initiative and co-founder of the PR Week Pay Gap Project. He’s been called a lot of things, but he’d call himself a problem solver. 

Sheeraz Gulsher

Sheeraz has both a fear and deep fascination of life after death. To face it, he’s taking solace by learning about the origin of world religions and reading the (not so) comforting words of many philosophers. Bit deep, but he’ll be fine, we promise.

Beyond his flirting with existential crises, Sheeraz is co-founder of People Like Us, the award winning non-profit that celebrates and supports professionals from underrepresented backgrounds in journalism, PR and the creative industries. Sheeraz is also an award winning PR professional with over a decade of experience both in-house at Snapchat and Sky, and at agencies including Hope&Glory and PrettyGreen. Sheeraz is a passionate campaigner for equal pay for ethnically diverse working professionals in the UK. He will often mention the one time someone said his celebrity lookalike is Riz Ahmed but in actual fact, he looks more like Bruno Fernandes (minus the sass). Top geezer all round.

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